Have you tire-kicked the idea of running Facebook ads for your practice or spa, but don’t know where to start?
Well my friend, in this episode I have my friend and brilliant FB ads manager extraordinaire, Tammy Cannon, back on the podcast to walk you through 4 simple steps to attracting a steady stream of patients with FB advertising.
You’ll walk away from this episode with a doable action plan for getting started with FB advertising.
The four steps we discuss are:
#1 Have an enticing reason for potential patients to take the next step with you.
#2 Use email to get them to make a micro-commitment with you.
#3 Court them with an awesome relationship nurture plan.
#4 Then pour gasoline on the above with FB ads — meaning don’t get started investing in ads until you have a thoughtful roadmap for them in place.
***Be warned executing on the above will grow your business quickly!***
Some nuggets of wisdom in this episode are:
- What do you have to know and understand before even starting to map out steps 1 through 4.
- Why you are leaving money on the table if you are not consistently connecting with your email list.
- Why “boosting” posts is not going to cut it in the long run for attracting quality patient leads.
- The biggest mistake we see folks making when getting started with FB ads.
- And so much more!
Links mentioned in this episode:
Heather’s Instagram – https://www.instagram.com/heatherterveen
Heather’s Facebook Business Page – https://www.facebook.com/heatherterveendotcom
Heather’s Social Media Roadmap Opt-in – https://www.heatherterveen.com/training/
Heather’s email for those interested in our services – firstname.lastname@example.org
ASP Episode #2: Ideal Patient Avatar – https://www.heatherterveen.com/build-ideal-patient-avatar
Tammy’s Instagram – https://www.instagram.com/themultipassionatepreneur/
Tammy’s website – https://www.themultipassionatepreneur.com/