Most aesthetic businesses blend in, but unstoppable brands stand out. In this episode, I break down what it really takes to create a brand so magnetic that premium clients seek you out. I share how I built a category-of-one brand, why branding is your biggest asset, and the 3 core pillars I coach clients to focus on to create an identity so strong it makes the competition irrelevant. Plus, I share a BTS peek at the upcoming free workshop I created to help you build your own unstoppable brand.
HIGHLIGHTS
- Why most Med Spa owners unintentionally create a commodity business.
- The 3 pillars of an unstoppable brand.
- What Habit Salon does differently that draws clients from across the country.
- Why unique intellectual property is the foundation of brand authority.
- The mindset shift to help you stop thinking about competitors.
- What belief-driven sales really means.
RESOURCES + LINKS
Join our free live training to Build An Unstoppable Brand
Apply for The Med Spa Advantage HERE
Book a Strategy Call with us HERE
FOLLOW
Heather: @heatherterveen
Website: heatherterveen.com
