Become the GO-TO
Med spa in your town.

Marketing and sales training for med spa and aesthetic practice owners looking to reach more people, transform more lives and build the business of their dreams.

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the Premium Med Spa Experience Secret Podcast

BIg NEWS! It'S HERE...

This private podcast was designed for the med spa or aesthetic clinic owner with injectables and/or laser/light devices looking to shift to becoming the premium authority in your market.

BIg NEWS! It'S HERE...

This private podcast was designed for the med spa or aesthetic clinic owner with injectables and/or laser/light devices looking to shift to becoming the premium authority in your market.

the Premium Med Spa Experience Secret Podcast

the Premium Med Spa Experience Secret Podcast

BIg NEWS! It'S HERE...

This private podcast was designed for the med spa or aesthetic clinic owner with injectables and/or laser/light devices looking to shift to becoming the premium authority in your market.

I left the safe world of corporate sales and marketing over 15 years ago to dive headfirst into the realm of aesthetics and laser technology.

Why? Because I saw a gap—a gap between what women deserved and what they were getting. I wanted to bridge that gap, helping them not just look better but feel unstoppable.

When Dr. M saw beyond my aesthetics background and snagged me for my communication capabilities and marketing chops, it was game on. We revolutionized her medical aesthetic practice, not by following the crowd, but by blazing our own d*mn trail.





Hey there, I'm Heather

I don’t do mediocre. 

Learn my story

If you’re here, you're likely tired of the same old promises.

You want substance.
You want results.
You want someone to be real with you.

If you're seeking a mentor who's been through life's trials then you're in the right place. I'll never try to mold you into a copy of myself. I want to guide you to embrace more of who you already are.

Coaching for

Women Who

want to thrive

in their business.

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HY HEATHER

I'm committed to leading you toward your greatest capabilities and arming you with the techniques to shape a life that exceeds every expectation.

Want to know how I know? 

Because here, I do it differently.

I'm playing chess not checkers—educating my students to present premium solutions right from the start.

It took one year in my career as a licensed aesthetician and certified laser technician for a Family Practitioner to take a chance on me. It wasn’t because I had years in aesthetics under my belt (I didn’t). Nope, it was my background in communication, sales, and marketing that caught her eye. 

There are so many things I learned in the early years of growing that practice, including the ingredients for success. Especially, for practices and clinics that truly give a d*mn about creating WOW results for patients and clients.

So if you’ve landed on our little slice of the internet, that’s likely you. You just need a push! 

You're hesitating to fully commit to your business vision.

The Med Spa CEO

The Med Spa CEO Podcast helps boutique, results-driven med spa and aesthetic practice owners grow profits without the nights and weekends.

#157.         //   Profitable Patient Ecosystem

We're talking about why focusing on getting more customers/patients in the door isn’t the best growth strategy.

Listen now

Favorite Episodes

view latest episodes

#134.         //   Building an Unstoppable Team with Juli Rogerson

Juli shares what it was like in the first few months of opening their clinic – the mistakes they made and what smart decisions they made at the same time. 

Listen now

#124.         //   Becoming Competition Proof

Discover how to become competition proof so that you don't have to worry about being price-shopped or losing patients to the new med spa down the street.

Listen now

Success for us means seeing our clients thrive—providing abundantly for their families, enjoying a balanced life, and consistently delivering life-changing services to their patients and clients. Seems unbelievable? Nope, I'm just that good.

Create A Business That Converts

Learn Together